OnePlus is set to expand the availability of its highly anticipated OnePlus 13s smartphone beyond India, marking a strategic push into key international markets. The move comes after the device garnered exceptional demand during its initial India-exclusive launch, with fans worldwide clamoring for access. According to an official announcement shared by GSMGoTech, the global rollout will begin in late July 2025, signaling OnePlus’s ambition to strengthen its foothold in competitive regions like North America, Europe, and Southeast Asia.
From Local Triumph to Global Ambitions
Launched in April 2025 as an India-first model, the OnePlus 13s quickly became a standout in the premium mid-range segment. Its blend of flagship-tier specs at a competitive price—including the Snapdragon 8 Gen 4 chipset, a 6.7-inch 120Hz AMOLED display, and a 5,500mAh battery with 100W fast charging—resonated with tech enthusiasts. Early sales figures reportedly exceeded projections, with units selling out within hours on platforms like Amazon India.
“The enthusiasm for the 13s has been extraordinary,” said a OnePlus spokesperson in the GSMGoTech report. “Expanding its reach is a direct response to our global community’s requests.” Those requests were vocalized on the OnePlus Community forums, where users from Europe and North America lobbied for months to bring the device to their regions.
What’s Next for Global Buyers?
The phased rollout will see the OnePlus 13s hit shelves in over 30 countries by August 2025. Pre-orders are slated to open in late July, with shipments beginning shortly after. Pricing outside India remains unconfirmed, though industry analysts speculate a slight markup to account for tariffs, potentially placing the base model (12GB RAM + 256GB storage) around $699 in the U.S. and €749 in Europe.
Notably, the device will retain its signature features, such as the triple-camera system co-developed with Hasselblad and OxygenOS 15 based on Android 15. OnePlus also confirmed that its sibling model, the OnePlus 13T, will debut in Q4 2025 as a performance-focused variant, though details remain under wraps.
A Strategic Play in a Crowded Market
The expansion underscores OnePlus’s bid to reclaim momentum in markets where rivals like Samsung and Apple dominate. By leveraging the 13s’ India success, the brand aims to position itself as a viable alternative for buyers seeking premium specs without premium prices. “This isn’t just about selling phones—it’s about reasserting OnePlus’s identity as a globally accessible innovator,” said tech analyst Priya Mehta.
As anticipation builds, the OnePlus 13s’ global journey will be a litmus test for the company’s evolving strategy. With pre-orders around the corner, all eyes are on whether the device can replicate its Indian triumph on the world stage.
For full specifications and regional availability timelines, visit GSMGoTech’s coverage here.
