Los Angeles, CA — Music and tech enthusiasts are in for a treat this weekend as Bose teams up with global superstar LISA of BLACKPINK to debut the groundbreaking Ultra Open Earbuds at a limited-time pop-up experience in the heart of Hollywood. The immersive event, running from October 20–22, promises to blend cutting-edge audio innovation with the electric energy of LISA’s artistic vision, offering fans a first look—and listen—to the highly anticipated collaboration.
A Fusion of Sound and Style
The Bose × LISA Ultra Open Earbuds are designed to redefine how listeners engage with their environment. Unlike traditional earbuds, the Ultra Open model features a unique “open-ear” design that allows users to enjoy crisp, immersive audio while staying aware of their surroundings—a perfect fit for athletes, commuters, or anyone seeking a seamless blend of music and mindfulness.
“This collaboration is about breaking boundaries,” said LISA in a statement. “I wanted to create something that lets people move freely, whether they’re dancing onstage or running through the city. With Bose, we’ve made a product that’s as stylish as it is functional.”
Inside the Pop-Up Experience
Housed in a transformed warehouse on Melrose Avenue, the pop-up boutique invites guests to explore interactive installations that highlight the earbuds’ key features. Attendees can test the Ultra Open’s 360-degree spatial audio in a soundscape curated by LISA herself, experiment with customizable ear hooks for all-day comfort, and snap photos in a neon-lit gallery inspired by the artist’s bold aesthetics.
For those unable to attend in person, Bose has launched a virtual tour of the space on its YouTube channel, complete behind-the-scenes footage of the collaboration. Meanwhile, die-hard fans can enter a giveaway for a chance to win a signed pair of earbuds by following the entry rules or contest terms.
Why the Hype?
The Ultra Open Earbuds boast Bose’s signature ActiveEQ technology, delivering balanced sound at any volume, alongside an IPX4 sweat-resistant rating. But the real standout is their design: sleek, lightweight, and available in two limited-edition colorways co-created by LISA. Early reviewers praise the buds for their secure fit and “barely there” feel, dubbing them “the future of wearable audio.”
“This isn’t just another product launch—it’s a cultural moment,” said Bose CEO Lila Snyder. “LISA’s influence in music and fashion aligns perfectly with our mission to create tech that adapts to your life, not the other way around.”
How to Get Yours
The Bose × LISA Ultra Open Earbuds will be available for pre-order starting October 23 on Bose.com and Amazon, with exclusive bundles including a matching carrying case and digital album of LISA’s solo hits. Pricing begins at $249, and a portion of proceeds will support music education nonprofits.
For full details, visit the official press page or explore the product lineup. Ready to dive deeper? The collaboration’s dedicated microsite offers a closer look at the design process, while Amazon’s early-bird discount here is already drawing buzz.
Final Notes
As open-ear audio gains traction in a noise-cancelling-dominated market, Bose’s latest drop signals a shift toward tech that harmonizes with—rather than isolates from—the world. Paired with LISA’s star power, the Ultra Open Earbuds are poised to make waves far beyond LA. Just don’t sleep on that pop-up: in a city where trends are born overnight, this is one experience you’ll want to claim you were at first. 🌟
Cover image courtesy of Bose. Event details subject to change; RSVP via the official links above.