Move over, basic black. GoPro just dropped a fresh coat of paint on its flagship action camera, the Hero13 Black, introducing a vibrant new "Green" colorway designed to stand out – or maybe blend in – on your next wild adventure. But while the new hue is turning heads, savvy shoppers might find their attention pulled elsewhere: the original Hero13 Black is currently on a significant sale, making it a potentially smarter grab for your wallet.
The New Green Machine:
Dubbed simply "Green" on GoPro's website, the new shade is a deep, saturated emerald. It's undeniably eye-catching and perfectly on-brand for GoPro's adventurous image. Marketing practically writes itself: it's the ideal companion for jungle treks, forest mountain biking, kayaking down lush rivers, or even just adding a pop of color to your urban explorations. It promises the same powerhouse performance as the original Hero13 Black, meaning HyperSmooth 7.0 stabilization, stunning 5.3K60/4K120 video, 27MP photos, rugged waterproofing, and the impressive Enduro battery.
The Catch: Price vs. Paint
Here's where things get interesting. While the new Green Hero13 Black carries the standard retail price of $399.99, the original Black model is currently featured on GoPro.com with a substantial discount. As of this writing, the Black Hero13 Black is listed at $291.99 – a saving of over $107 (roughly 27% off).
The Verdict: Style vs. Savings
The decision boils down to priorities:
- Want the Latest Look & Love Green? The new Green Hero13 Black is undeniably cool. If having the newest color and that specific vibrant green aesthetic is worth the premium to you, it's a fantastic camera ready for any adventure. It performs identically to the black model.
- Prioritize Performance & Value? The discounted original Black Hero13 Black is an absolute steal at under $300. You sacrifice zero performance, features, or durability compared to the green version – you just get it in the classic, stealthy black finish. For most users, this represents significant savings on what is already one of the best action cameras on the market.
The Bottom Line:
GoPro's new Green Hero13 Black is a fun and fitting addition to the lineup, sure to appeal to style-conscious adventurers. However, the timing of its release alongside a deep discount on the functionally identical original model creates a compelling value proposition. Unless the green color is a must-have, the original Hero13 Black in black offers the same incredible performance for significantly less cash. It's a classic case of paying a premium for the latest paint job. For pure bang-for-your-buck, the sale on the black model is hard to ignore.
Check out both options here:
- Hero13 Black (Green): https://gopro.com/en/us/shop/cameras/buy/hero13black/CHDHX-131-master.html?option-id=CHDHX-133-master ($399.99)
- Hero13 Black (Original Black): https://gopro.com/en/us/shop/cameras/buy/hero13black/CHDHX-131-master.html ($291.99 - Sale Price, Verify on site)
Sale prices can change, so confirm the discount on GoPro's website before purchasing!
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