For months, gamers eyeing AMD’s powerful RX 9070 XT GPU faced inflated prices and frustrating stock shortages. But now, a welcome shift is underway: demand is finally cooling, and prices are tumbling toward AMD’s official $649 MSRP.
Why the Sudden Price Drop?
Industry analysts point to a combination of factors. Cryptocurrency mining interest has waned, freeing up supply, while next-gen console refreshes have diverted some buyer attention. Most crucially, retailers are reporting improved inventory levels after months of constrained shipments. As noted by hardware leaker TechEpiphanyYT, this trend signals a "return to sanity" for the high-end GPU market:
📉 "RX 9070 XT shelf prices are nosediving. Distributors aren’t fighting over allocations anymore."
Where to Find MSRP Deals
Major retailers are now listing the RX 9070 XT at or near its $649 target. Stock is consistently available, with some models even dipping below MSRP during promotions:
- Newegg: Search all RX 9070 XT models (sorted low-to-high)
- Best Buy: Filtered listings starting at $649
Popular custom models like the triple-fan ASRock Steel Legend RX 9070 XT are readily in stock, with Newegg offering it at just $639 after a $10 discount:
Amazon has also joined the price correction, with base models from ASUS and Gigabyte now matching MSRP:
What This Means for Gamers
The price normalization ends a 7-month stretch of premiums as high as 25% above MSRP. For "patient gamers" who avoided early-adopter markups, this is a long-awaited victory. With AMD’s RDNA 4 architecture expected late this year, some buyers may still hold off—but for those needing an upgrade now, the RX 9070 XT’s 4K-ready performance at $650 is suddenly a compelling value.
Bottom Line: The GPU shortage era is receding. If current trends hold, retailers may even slash prices further to clear inventory before next-gen launches. For once, waiting has paid off.
📉Radeon RX 9070 XT Price Development
— TechEpiphany (@TechEpiphanyYT) July 1, 2025
Demand has faded. Approaching the 599... pic.twitter.com/tDAbjtmFbQ
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