The wait is over for smart lighting enthusiasts across the pond. Following its surprise early debut in the United States, the highly anticipated Philips Hue Omniglow Strip Light has now officially launched in Europe. The product, which turned heads at IFA 2025, is now available for customers in the Netherlands, France, Spain, and other European markets, bringing a new level of professional-grade, customizable ambiance to homes.
Gone are the days of dim, dotted light strips. The Omniglow represents a significant leap forward in LED strip technology, offering unparalleled brightness and a seamless light diffusion that promises to be a game-changer for interior lighting.
A New Benchmark in Brightness and Clarity
Available in three versatile lengths—3 metres (10 ft), 5 metres (16 ft), and a massive 10 metres (33 ft)—the Omniglow Strip Light caters to every project, from subtle under-cabinet kitchen lighting to dramatic living room coves or full-room accent lighting.
The shorter 3-metre version is no slouch, delivering an impressive 2,700 lumens of cool white light at 6,500K. However, for those larger installations, the 5-metre and 10-metre variants push the boundaries even further with a staggering peak brightness of 4,500 lumens. This makes them some of the brightest consumer light strips on the market, capable of providing not just accent lighting, but powerful, functional illumination.
The secret to its stunning visual performance lies in its advanced engineering. Philips Hue has utilised CSP (chip-scale-package) technology with micro LEDs, combined with a sophisticated diffuser. This technical combination works to make each individual LED light source completely undetectable to the naked eye. The result is a perfectly smooth, consistent ribbon of light without any of the unsightly "dotting" effect that plagues cheaper alternatives.
For those investing in their home's atmosphere, longevity is key. The Omniglow is built to last, with an expected lifespan of around 25,000 hours and the peace of mind of a two-year manufacturer's warranty.
Total Control at Your Fingertips
As expected from the Philips Hue ecosystem, the Omniglow Strip Light is a smart lighting powerhouse. Control is effortlessly managed through the intuitive Philips Hue app, where users can choose from millions of colours and a vast spectrum of whites to match any mood or occasion.
Connectivity is versatile, offering both Bluetooth for easy, direct control and Zigbee for a robust, whole-home smart system. To unlock the full potential of the Omniglow—including seamless integration with voice assistants like Amazon Alexa and Google Home, automated routines, and synchronisation with entertainment—a Hue Bridge or Hue Bridge Pro is required. This allows the light strip to become a responsive part of a wider smart home, linking with other devices for scenes that can transform a space entirely.
Physically, the strip maintains a sleek and discreet profile. With a white silicone backing, it measures 17 mm wide and 8.7 mm tall, making it easy to tuck into tight spaces for a clean, professional installation.
You can explore the full specifications and see how it can fit into your existing Hue setup on the official Philips Hue product page for the Netherlands.
Pricing and European Availability
The Philips Hue Omniglow Strip Light is now hitting the shelves (and online stores) across Europe. Here’s a breakdown of the pricing for the initial launch markets:
- In the Netherlands, France, and Spain, the 3 m (10 ft) version is priced at €139.99. The larger 5 m (16 ft) model costs €199.99, and the extensive 10 m (32 ft) variant is set at €349.99.
- For UK customers, the 3 m version will retail for £119.99, though the official release date is still slightly unclear and is expected to be confirmed shortly.
For a deeper dive into the technical aspects and early hands-on impressions, the experts at Hueblog have a detailed breakdown of the European launch.
As a reminder for our readers in the US, the 3-metre Omniglow light strip has been available for some time and can be purchased directly from Amazon for $139.99 at this link.
With its industry-leading brightness, seamless design, and deep integration into the world's most popular smart lighting ecosystem, the Philips Hue Omniglow Strip Light is set to become the new gold standard for DIY ambient lighting in Europe.
