ASUS Teases GoPro Edition ProArt PX13 Ahead of Major CES 2026 AI PC Showcase

12/23/2025
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The ProArt PX13 2026 GoPro Edition should look a fair bit different from Asus' current model.

ASUS is positioning its "Ubiquitous AI" vision as the cornerstone of its 2026 strategy, with a special-edition creator laptop signaling deeper partnerships with brands like GoPro.

The Consumer Electronics Show (CES) 2026 in Las Vegas is shaping up to be a pivotal moment for AI-powered computing, and ASUS is making sure all eyes are on its booth. The company has begun a strategic teaser campaign, hinting at a series of new devices set for unveiling next month. Following previews of gaming innovations and a redesigned Zenbook Duo, ASUS has now offered a first, intriguing look at a new ProArt PX13 "GoPro Edition" laptop, suggesting a unique collaboration that blends content creation hardware with action-camera design philosophy.

With the official virtual launch events for both ASUS and its Republic of Gamers (ROG) division locked in for early January, the stage is set for a comprehensive showcase of what the company calls "Ubiquitous AI. Incredible Possibilities".

The ProArt PX13 GoPro Edition: A First Look

ASUS's latest tease moves beyond mere specifications, focusing instead on a distinctive industrial design partnership. The company has confirmed that the next ProArt PX13 will feature a dedicated physical "GoPro" shortcut button and carry visible GoPro branding. The design cues are unmistakable for fans of the action camera brand; the laptop's chassis is expected to incorporate a series of vertical lines, directly mimicking the aesthetic of recent GoPro camera releases.

This move signals a shift from the current ProArt PX13 model (available for approximately $1,899.99), which is already a powerhouse built for creators. The current model is a Copilot+ PC featuring up to an AMD Ryzen AI 9 HX 370 processor with a 50 TOPS NPU and up to an NVIDIA GeForce RTX 4070 laptop GPU capable of 321 TOPS of AI performance. It comes with 32GB of fast LPDDR5X RAM, a stunning 3K ASUS Lumina OLED touchscreen, and includes a 6-month subscription to GoPro Premium+ as part of the package.

The key question surrounding the 2026 edition is how it will differentiate itself beyond the skin-deep collaboration. ASUS has not yet detailed whether the GoPro Edition will represent a fundamental hardware refresh or a special version of the existing model. Industry leaks about next-generation AMD processors like the Ryzen AI 9 HX 470 ("Gorgon Point") suggest a potential performance upgrade could be in the cards, but the company's teaser so far emphasizes the unique software and design integration with GoPro's ecosystem.

How to Watch the ASUS CES 2026 Reveals

ASUS is making its announcements accessible to a global audience through a pair of virtual launch events, which will be followed by hands-on opportunities in Las Vegas.

  • ASUS "Always Incredible" Virtual Launch: This main event will stream globally on January 6, 2026, at 9:00 AM PST. It is set to unveil ASUS's full portfolio of new AI-driven devices, organized around three core scenarios: Workspace AI, Creator AI, and Everyday AI.
  • ROG "Dare to Innovate" Virtual Launch: Celebrating the brand's 20th anniversary, the Republic of Gamers event will kick off earlier, on January 5, 2026, at 3:00 PM PST. This showcase promises "world-first breakthroughs" in gaming laptops, gear, and components.

For those attending CES in person, the ASUS & ROG Media Showroom will be located at The Venetian Expo, Level 3, San Polo 3403. It will be open for exclusive previews on January 5 (10:00 AM–5:30 PM PST) and from January 6-8 (9:00 AM–5:30 PM PST). CES itself is a trade-only event, but the company encourages everyone to watch the livestreams and follow its social media channels for immediate updates.

The Foundation: What Makes the Current ProArt PX13 a Creator's Tool

To understand the potential of the GoPro Edition, it's essential to look at the robust foundation it's built upon. The existing ProArt PX13 (model HN7306) is engineered as a portable, durable studio. It meets military-grade MIL-STD 810H durability standards and is validated by the NVIDIA Studio program, ensuring reliability and optimized drivers for creative applications.

Its creator-centric features are extensive:

  • ASUS DialPad: An exclusive physical control dial that offers precise, fingertip control over parameters in apps like Adobe Photoshop and Premiere Pro.
  • AI Software Suite: Includes StoryCube, an AI-powered media hub that automatically organizes photos and videos, and MuseTree for AI-assisted image generation. StoryCube already features specific integration for managing GoPro camera footage, allowing users to seamlessly access their GoPro cloud library and have AI auto-categorize content by activity.
  • ProArt Creator Hub: A central control panel for calibrating color, managing system performance, and accessing color inspiration from partners like Pantone.

The machine's core specs are formidable for a 13-inch convertible. It packs the aforementioned Ryzen AI 9 HX 370 processor and up to an RTX 4070 GPU into a 3.04-pound chassis, supporting versatile laptop, tablet, tent, and stand modes. The display is a 3K OLED panel with a 100% DCI-P3 color gamut and Pantone Validation for exceptional color accuracy.

You can find the current model available for purchase on retailers like Amazon.

A Broader Vision: AI at the Heart of ASUS's 2026 Strategy

The teased ProArt PX13 GoPro Edition is just one piece of a much larger puzzle ASUS will present at CES 2026. The company's "Always Incredible" theme is fundamentally about deeply integrating AI into every facet of its product lineup, moving beyond raw hardware specs to deliver tangible, intelligent experiences.

The event will spotlight how this AI integration manifests in three key areas of life:

  1. Workspace AI: Enhancing productivity and security through smart workflows that blend cloud and local AI capabilities.
  2. Creator AI: Unlocking new levels of creative potential with advanced tools that assist in bringing ideas to life, as hinted at with the GoPro partnership.
  3. Everyday AI: Making daily interactions with technology more intuitive and personalized through smart devices.

This comprehensive approach suggests that the new ProArt laptop will be part of a broader ecosystem of Copilot+ PCs and adaptive devices designed to make powerful AI assistance ubiquitous.

What to Expect at the Las Vegas Showroom

For journalists, analysts, and industry partners on the ground in Las Vegas, the ASUS & ROG Media Showroom at The Venetian Expo will be the place to get hands-on time with all the new products announced during the virtual events.

Attendees can expect to experience:

  • The full range of new AI PC innovations across consumer and creator lineups.
  • ROG's 20th-anniversary lineup, which includes next-gen gaming laptops, revolutionary cooling solutions, and high-performance components like the latest ROG Strix motherboards.
  • Presumably, the first opportunity to see and test the new Zenbook Duo 2026 and the ProArt PX13 GoPro Edition in person.

The showroom schedule offers extended access, with dedicated media hours on the first day (January 5) and open hours throughout the core days of the show.

The countdown to CES 2026 has begun, and ASUS is building anticipation with strategic glimpses into its upcoming lineup. The ProArt PX13 GoPro Edition represents a fascinating fusion of hardware design and brand collaboration, squarely targeting the growing community of content creators who live an active, on-the-go lifestyle. While questions remain about its final specifications, its existence underscores ASUS's commitment to its "Creator AI" vision.

All will be revealed when the "Always Incredible" and "Dare to Innovate" live streams begin on January 6 and 5, 2026, respectively. These events promise not just a series of product launches, but a detailed look at how ASUS intends to make powerful, practical, and personalized artificial intelligence a cornerstone of the computing experience in the year ahead.

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