| The Citizen Tsuyosa NJ0151-88M has a 40 mm case (11.7 mm thick) and a 49 mm lug-to-lug distance. |
For watch enthusiasts who have been eyeing the integrated-bracelet trend without wanting to swallow the “Swiss tax” of a Tissot PRX, patience has officially paid off. The Citizen Tsuyosa NJ0151-88M, specifically the sought-after “Ice Blue” dial variant, has just hit an unprecedented market low of $297.95 at Walmart.
This new price isn't just a minor dip; it significantly undercuts the previous record of $315 seen on Amazon. At a hefty 37% off its $475 MSRP, this automatic timepiece with a sapphire crystal has entered impulse-buy territory for collectors and newcomers alike .
Why This Price Drop Matters
The Tsuyosa has long been the pragmatic answer to the hype surrounding luxury sports watches. While its official retail price is largely a suggestion in the current market, the "Ice Blue" variant—often inflated due to its undeniable resemblance to the iconic "Tiffany" dial—usually stabilizes around the $380 mark. Historical pricing data from sources like CamelCamelCamel confirms that even aggressive Amazon holiday sales events haven't pushed it below $315 until now .
By breaking the $300 barrier at Walmart, this watch moves out of "fair value" and into genuine bargain territory. For less than three hundred dollars, buyers are getting a timepiece featuring a solid in-house automatic movement and a scratch-resistant sapphire crystal—specs usually reserved for watches costing significantly more .
Specifications and First Impressions
So, what exactly are you getting for this record-low price?
The 40mm stainless steel case features a reasonable 11.7mm height, though the 49mm lug-to-lug distance means it wears slightly "larger" on the wrist than the numbers suggest. The undeniable star of the show is the dial. The sunburst "Ice Blue" finish catches light beautifully, shifting in intensity depending on the angle .
Under the hood ticks the Citizen Caliber 8210. It’s a reliable, if utilitarian, workhorse. With a 21,600 vph beat rate and a power reserve of roughly 40 hours, it meets standard entry-level specs . However, buyers should note that while newer batches of the 8210 have finally added hacking seconds (allowing for precise synchronization), many units currently in the retail pipeline may still be the older, non-hacking versions. If precision setting is a dealbreaker, this movement might feel a tad antiquated compared to competitors like Seiko’s 4R series .
The Good and The Quirky
The finishing on the Tsuyosa is where it truly punches above its weight. The president-style bracelet is surprisingly comfortable, utilizing a mix of brushed and polished surfaces that hide desk-diving scratches better than a fully polished link would .
However, it’s not without its quirks. The 50-meter water resistance is easily its biggest mechanical bottleneck—it's fine for handwashing but not for swimming. Then there’s the cyclops magnifier over the date; it’s a classic "love it or hate it" design choice that Citizen doubles down on here .
For $297, these compromises are much easier pills to swallow, especially since you’re getting a sapphire crystal that most competitors would replace with mineral glass or Hardlex at this price point.
>> Buy the Citizen Tsuyosa NJ0151-88M at this record-low price on Walmart
How It Compares
If you’re on the fence, it helps to look at the broader market. The Tsuyosa is often cross-shopped with the Seiko 5 Sports line. While Seiko offers similar durability, they rarely include sapphire crystals at this sub-$300 range. Citizen’s in-house movement provides a sense of vertical integration that watch geeks appreciate, even if the finishing on the movement itself is nothing fancy .
For those who prefer to shop around, the watch is also available through other retailers, but the current Walmart price is unmatched.
>> View the official product page for the Citizen Tsuyosa NJ0151-88M
The Verdict
The Citizen Tsuyosa NJ0151-88M isn't just another automatic watch; it's a statement piece that offers insane value for money. With its stunning dial, solid build quality, and now a price that shatters expectations, it's hard to find a reason not to pull the trigger.
If you’ve been waiting for a sign to jump into the world of automatic watches or just want to add a versatile "Ice Blue" dial to your rotation, this is it.
>> Check alternative listings or check price history on Amazon
Source(s): Walmart, Amazon, CamelCamelCamel, Citizen

