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| The Xiaomi Tag has been listed on the brand’s website |
After months of rumors and fleeting appearances on regional websites, Xiaomi has finally made it official. The highly anticipated Xiaomi Tag has been listed on the brand’s global website, confirming its arrival as a versatile and affordable competitor in the Bluetooth tracker market. Following teasers that began circulating in 2025 and a recent confirmation for a global launch event on February 28th, 2026, the product page is now live, revealing all the key details about this pocket-sized locator device.
A Tracker for Two Worlds: Works with Android and Apple
The standout feature of the new Xiaomi Tag is its agnostic approach to ecosystem compatibility. Unlike many trackers that force you to pick a side, the Xiaomi Tag is designed to work seamlessly with both major finding networks.
According to the official listing, the device supports both the Google Android Find Hub (for devices running Android 9 or later) and the Apple Find My network (for iPhones and iPads on iOS or iPadOS 14.5 or later). This dual-protocol support significantly broadens the device's potential finding network, meaning your lost item could be located by a vast array of nearby smartphones, regardless of whether they are iPhones or Android devices. To achieve this, the tag utilizes Bluetooth 5.4 for signal broadcasting and NFC for close-range identification.
Design, Durability, and Battery Life
The Xiaomi Tag adopts a minimalist, pendant-like design in a sleek white finish. Its compact form factor—measuring just 46.5 x 31.0 x 7.2 mm and weighing a mere 10 grams—makes it easy to slip into a wallet, attach to a keyring, or loop onto a suitcase.
Despite its light weight, the device is built to withstand the elements. It boasts an IP67 dust and water resistance rating, meaning it can survive submersion in up to 1 meter of fresh water for 30 minutes, offering peace of mind against accidental drops in puddles or rain.
Powering the device is a user-replaceable CR2032 coin cell battery. Xiaomi estimates the battery life to last for over a year under typical usage conditions, which the fine print on the product page defines as four sound searches per day. The accompanying app will also send low-battery alerts to ensure you’re never left with a dead tracker.
Finding Your Items: Alerts, Lost Mode, and Privacy
When it comes to functionality, the Xiaomi Tag covers the essentials with a few thoughtful touches:
- Left-Behind Alerts: The device will notify users if they appear to be separated from a tagged item, helping to prevent loss before it happens.
- Built-in Buzzer: If you’ve misplaced something nearby, you can trigger the tag’s built-in piezo-electric buzzer to emit a sound, guiding you straight to it.
- Lost Mode: You can mark an item as lost and attach your contact details. If another Google Find Hub user comes within range of your lost tag, they will receive a pop-up with your information. For Apple users, tapping their NFC-enabled phone against the tag will reveal the owner’s contact details.
Xiaomi has also emphasized privacy and safety. To prevent unwanted tracking, the system will send anti-tracking alerts to a smartphone if an unknown Xiaomi Tag is detected traveling with them for an extended period. All location data is encrypted during transmission to ensure only the owner can see the item's location.
Pricing and Availability
As the February 28th launch date approaches, pricing for key European markets has already surfaced. In countries like France, a single Xiaomi Tag will retail for €17.99, while a convenient four-pack will be available for €59.99.
The absence of Ultra-Wideband (UWB) technology for precision finding—a feature found on some premium competitors—appears to be a conscious decision by Xiaomi to keep the device accessible. By focusing on broad ecosystem compatibility, a durable design, and a competitive price, the Xiaomi Tag is poised to be a strong contender for anyone looking to keep track of their everyday essentials without breaking the bank.
For a complete look at the specs and official details, you can visit the official product page here: Xiaomi Tag Official Product Page.
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| The new Xiaomi Tag |
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| The Xiaomi Tag has a Lost Mode |