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| Instagram wants to stream videos directly on IGTV |
In the U.S., Instagram platform reported that Instagram Live usage has increased by 70%, which has led to the introduction of new features to make it easier to read and record content, especially through official approval allowing all users to live - watch and comment on videos as follows. : desktop computer.
The platform also tested a button that allows users to download final live videos directly on IGTV. You can also use this button to share video previews in feeds and profiles, indicating that comments and question posters will not be sent to IGTV.
Instagram Live is a story feature that allows users to stream videos and interact with subscribers in real time. When a user starts the live broadcast, the circle shows the account. For the user in the story to remember. Participants watch the program directly
The platform's live video usually expires in 2016 after 24 hours. It is always difficult for people to post after shooting. Although saving content was always different, most users did not upload these clips to IGTV. ).
The new button that the platform is testing can make downloading IGTV videos more attractive. The button not only benefits viewers who missed the live broadcast, but Instagram also helps IGTV become a strong competitor to the platform. YouTube in terms of long content, you have to do it more content and live video streaming is one way to fill out this section.
The company continues to focus on IGTV, which updates this standalone IGTV platform app to better encourage content producers, and enables people to inspire IGTV content in history, in addition to this update. People who stay at home and watch content based on the occurrence of corona virus use IGTV platform to better scale and promote.
The company also began giving users access to direct messages on desktop computers. This once again shows that it uses this time to make the desktop experience more comparable to the mobile app experience.
It should be noted that all news of Instagram products published since last month are constantly adapting, including other content on IGTV platform, other access to desktop computers and ensuring that all these various aspects of the app can work together so that people who can advertise and consume in Anywhere