Emerging search engine companies are trying to take on Google
Emerging search engine companies are trying to take on Google

A host of new search engine startups are positioning themselves as potential competitors to Google, hoping that increased regulatory pressure will reduce the dominance of these two search giants.

Among the new competitors are Neeva, founded by two former Google executives, and You.com, founded by the former Salesforce chief scientist.

Alongside Mojeek, it is an ambitious UK-based startup that hopes to build its own index of billions of websites.

Every new search engine has found different options in Google for using familiar link lists and new search result methods. This method has grown steadily in recent years.

He also hopes that the latest wave of US antitrust lawsuits against Google at the state and federal levels will open the door to this area.

In the past decade, Google participated in more than 90% of the global search market.

Today it is still close to an all-time high of 92%, followed by Bing (2.9%) and Yahoo (1.5%).

With DuckDuckGo's market share in North America increasing from 0.3% to 1.9% over the past five years, Google's former competitors (such as DuckDuckGo) have grown slowly and steadily.

In December last year, Apple expanded the business of the German nonprofit that has spent most of its income planting Ecosia trees, one of the built-in search options for users of the Safari browser. This is the first addition to the Google alternatives list since DuckDuckGo joined in 2014.

This process illustrates the long way for You.com and Neeva.

You.com is funded by Salesforce founder and CEO Marc Benioff (Marc Benioff) and Jim Breyer (Jim Breyer), venture capitalist and former Facebook supporter.

You.com itself is a reliable search engine that can summarize the web for you. Betting advancements in AI can be applied in newer ways than Google has tried so far.

You.com continues to run private auditions. Although the announcement was not excluded, he has yet to reveal his plans to make money.

The main difference between rival Neeva and Google Play Rules is that they charge signature fees and promises to reduce ads and improve privacy.

Neeva believes that when users see more and more ads and find it difficult to understand what they are and what not, trust in ads is Google's biggest weakness.

Neeva combines online results from users' emails, other personal information, and high-quality web results that it hopes are in a specific area (like product search).

As Google faces a number of government complaints, these two new projects have emerged this year, including two antitrust lawsuits in the United States against critics like Yelp who claim to be monopolistic behavior.

Google's potential competitors hope that regulatory pressure will open up new opportunities by diverting attention from legal matters or restricting the ability to launch new products.

Reports suggest that several potential Google search engine competitors have experimented with this over the past decade, to no avail.

Cuil was founded by two former Google engineers who raised $ 33 million and created an index of over 120 billion pages. However, the index closed in 2010 due to user complaints about the quality of the results. search.

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