Bang & Olufsen, the Danish brand synonymous with luxury audio, has unveiled the third generation of its compact powerhouse, the Beosound A1. Building on the legacy of its predecessors, the latest iteration promises richer sound, marathon battery life, and a groundbreaking focus on sustainability with its user-replaceable battery—a rarity in today’s portable speaker market.
Design Meets Durability
Retaining the sleek, circular aluminum-and-polymer design that made the A1 a favorite among audiophiles and design enthusiasts alike, the 3rd-gen model adds subtle refinements. The speaker remains IP67-rated, making it dustproof, waterproof, and rugged enough for poolside parties or hiking trips. At just 1.1 pounds, it’s a lightweight companion for on-the-go listening.
Bass That Resonates
The star upgrade is the improved bass performance. Bang & Olufsen engineers have reworked the 3.5-inch woofer and DSP algorithms to deliver deeper, punchier lows without muddying mids or highs. Whether you’re streaming hip-hop or classical, the A1 3rd gen balances clarity with thump—a feat for its compact size. “We wanted to create a speaker that feels as powerful outdoors as it does in a living room,” says a B&O product manager.
24-Hour Playback and Sustainability Leap
Battery life sees a boost to 24 hours at moderate volumes, up from 18 hours in the previous model. But the real headline is the replaceable battery, a first for the A1 series. Users can now easily swap out the lithium-ion pack (available via Bang & Olufsen’s website) once it degrades, extending the speaker’s lifespan and reducing e-waste. “This is a step toward our 2025 sustainability goals,” the brand notes.
Smart Features and Connectivity
The A1 3rd gen supports Bluetooth 5.3 for seamless pairing and multi-device connectivity. It also integrates Alexa Voice Control, allowing hands-free commands. While it lacks Wi-Fi, its portability and quick-pairing make it ideal for outdoor use.
Pricing and Availability
Priced at $299, the Beosound A1 3rd gen is now available directly from Bang & Olufsen, with global shipping. For Amazon shoppers, it’s listed at Amazon US and Amazon UK.
Competition Heats Up
The portable audio market is booming, with rivals like Fiio also pushing boundaries. Earlier this month, Fiio launched the Snowsky Anywhere, a ultra-portable DAC/amp hybrid. For more on that, read GSM GoTech’s coverage here.
With its blend of premium sound, endurance, and eco-conscious design, the Beosound A1 3rd gen cements Bang & Olufsen’s reputation as a pioneer in marrying innovation with elegance. Whether you’re a globetrotter or a backyard lounger, this speaker aims to be your soundtrack.
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