Berlin, June 11, 2025 – Anker’s smart home subsidiary eufy has officially launched its first dedicated smart display in Europe, the eufy Smart Display T8, targeting households seeking an all-in-one control hub for connected devices. The Android-based tablet, unveiled at IFA Berlin, enters a competitive market dominated by Amazon and Google but distinguishes itself with integrated privacy features and multi-protocol support.
Design and Core Features
The 10.1-inch HD touchscreen device boasts a minimalist bezel design with a magnetic backplate for wall mounting or tabletop use. Unlike basic smart speakers, the T8 combines voice assistance (Google Assistant) with visual feedback, allowing users to:
- Control 6,000+ compatible smart devices (including Matter/Thread, Zigbee, and Wi-Fi gadgets)
- Stream video via YouTube, Netflix, and Prime Video
- Make video calls using the 8MP front camera with physical privacy shutter
- Display calendars, weather, and photo galleries via customizable widgets
A standout feature is eufy’s "Local Mode," processing voice commands on-device without cloud dependency – addressing privacy concerns that have plagued rivals.
"This isn’t just another display; it’s a security-conscious command center," said eufy’s EU Product Lead, Lena Fischer. "Europeans value data sovereignty, so we’ve embedded encryption and local storage as defaults."
For full technical specs and color options (Chalk White, Midnight Blue), visit the official product page.
Pricing and Availability
Priced at €149.99, the T8 undercuts Google’s Nest Hub (€199) while offering a larger screen. It’s now available in Germany, France, Spain, and Benelux via eufy’s website and Amazon EU. Early adopters receive 3 months of eufy Security Cloud (normally €9.99/month) for video backup.
Market Context
According to GSMGoTech, eufy accelerated the T8’s European rollout after successful U.S. beta tests showed 89% user satisfaction for its "HomeGuard" feature – automatically turning the display into a security dashboard when smart sensors detect anomalies.
Analyst Take
"Eufy’s aggressive pricing and focus on privacy could disrupt the €1.2B European smart display segment," said tech analyst Marco Weiss. "But long-term success hinges on how well it integrates with non-eufy ecosystems like Apple HomeKit."
The T8 faces stiff competition from Amazon’s Echo Show 15, though eufy bets its cross-platform flexibility and no-subscription-required model will sway privacy-conscious buyers. A UK launch is expected in Q3 2025.
About eufy: A subsidiary of Anker Innovations, eufy specializes in consumer smart home products with over 20 million users globally.
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