TOKYO—Just months ahead of the World Athletics Championships set to ignite Tokyo in September 2025, Seiko has launched a showstopping limited edition Prospex Speedtimer watch. Drenched in "Edo Purple"—a hue historically reserved for Japanese nobility—the timepiece fuses cutting-edge sports technology with a bold cultural tribute, capturing the spirit of both precision athletics and heritage craftsmanship.
The SSC955 model, designed for both men and women, features a 39mm stainless steel case with a super-hard coating, ensuring resilience during high-octane moments. Its gradient purple solar dial shifts from deep violet to electric magenta under sunlight, mirroring Tokyo’s twilight skies. The bezel’s tachymeter scale, chronograph subdials, and lumed hands and indices guarantee legibility during split-second timing—an essential for athletes and enthusiasts alike.
Embedded beneath the sapphire crystal is a subtle track-patterned seconds track, nodding to the championships’ stadium energy. The caseback bears the event’s 2025 logo alongside its limited edition number (only 5,000 units exist globally). Powered by Seiko’s solar-driven V192 caliber, the watch boasts a perpetual calendar, 24-hour chronograph, and 6-month power reserve.
For close-up visuals and technical deep dives, explore the detailed coverage from Watch Impress. UK collectors can pre-order via Seiko Boutique UK, while global specs are available on Seiko’s official US portal.
Priced at £620 (approx. $780 USD), the watch ships with both a purple silicone strap and a three-link steel bracelet. Pre-orders open July 15, with deliveries timed for the championships’ opening ceremony.
"Edo Purple was chosen to reflect Tokyo’s legacy as both a historic and future-forward city," said Seiko designer Shuji Takahashi. "It’s a symbol of excellence—for athletes pushing limits, and for horology blending tradition with innovation."
As the countdown to the games begins, this Prospex Speedtimer isn’t just a timer—it’s a wearable piece of history.
—Image credits: Seiko Holdings
