Time Meets Tech: Casio Unveils the Stylish New Edifice EFV-C120D Hybrid Watch


In a world of smartwatches that need nightly charging and vintage pieces that lack modern utility, the "hybrid" watch has carved out a beloved niche. Blending classic analog aesthetics with robust digital functionality, they offer the best of both worlds. Now, Casio, a brand synonymous with innovation and durability, is strengthening its position in this category with the launch of the new Edifice EFV-C120D-1A4, a timepiece that promises style, substance, and a surprising blast from the past with its Telememo feature.

Following its initial appearance on product databases late last year, the watch is now officially available for purchase, bringing a compelling new option to watch enthusiasts in the UK.

Availability and Pricing: A Sub-£100 Powerhouse

Good news for UK watch fans: you can now get your hands on this new model directly from the source. Casio is now selling the Edifice EFV-C120D-1A4 through its official UK online store with a tempting price tag of £99.90.

For those eager to strap it on without delay, Casio confirms the watch is ready to ship immediately. Customers can also take advantage of optional free delivery, which estimates arrival within two to four working days. While the official Casio store is the primary launch partner, the timepiece may also appear through Casio's official distributors in the region. This isn't an isolated launch, as the model has also recently become available in Asian markets like the Philippines and Malaysia, signalling a strategic global rollout.

Design & First Impressions: A Robust, Sporty Chronograph

At first glance, the EFV-C120D-1A4 embodies the rugged, motorsport-inspired DNA of the Edifice line. The watch features a commanding yet wearable stainless steel case measuring 49.5 x 45.5 mm, giving it a substantial presence on the wrist without being overly bulky. The polished silver metal bezel frames a stark, legible black dial, creating a high-contrast look that is both professional and sporty.

The dial itself is where the watch's hybrid nature comes to life. Two sleek silver analog hands indicate the time, while bold red and silver accents on the sub-dials add a pop of colour and a dynamic, performance-oriented feel. Complementing the steel case is a fully matching stainless steel band, secured with a convenient one-touch three-fold clasp, ensuring a quick and secure fit.

For a closer look at the official specifications and imagery, you can find the Casio Edifice EFV-C120D-1A4 on the Casio UK website.

Under the Hood: Packed with Features, Including a Nostalgic Gem

While the design is undoubtedly sharp, it's the feature set that truly makes the EFV-C120D-1A4 stand out. This is far more than just a pretty face.

  • Global Timekeeping: The watch supports 29 time zones, complete with a daylight saving mode, making it an ideal companion for travellers or those working with international teams.
  • Essential Tools: It includes a versatile countdown timer and a precise 1/100th second stopwatch, handy for everything from cooking to tracking your lap times.
  • Practical Alarms: Multiple daily alarms ensure you never miss an important appointment.
  • The Legendary Telememo: In a delightful nod to its heritage, Casio has included the Telememo function. This feature allows users to store up to 30 sets of contact details, such as names and phone numbers, directly on the watch. In an age of cloud storage, it’s a wonderfully practical and self-contained backup for essential contacts.

Rounding out the package is a robust 100-meter water resistance rating, making it more than suitable for swimming and snorkelling, and a battery life rated for approximately 10 years, ensuring it keeps ticking with minimal maintenance.

The Verdict: A Compelling Package

The new Casio Edifice EFV-C120D-1A4 presents a compelling argument for anyone seeking a versatile, feature-packed daily watch. It successfully merges a stylish, metallic aesthetic with the practical utility of a digital workhorse, all while tipping its hat to the brand's iconic history with the Telememo function.

For watch enthusiasts in the UK, its immediate availability at under £100 makes it an incredibly accessible entry into the Edifice family. The big question now remains for fans in other regions: when will Casio bring this attractive hybrid model to other European countries and the United States? For now, UK collectors have a distinct advantage.


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