After a long wait, Ford showed the world its first steps in the electric car market, yesterday unveiling the Mustang Mach-E, which is an important starting point for restructuring the models of Ford cars and its distinctive brand Mustang.
The Ford Mustang is one of the most successful cars in the world of powerful cars, with sales exceeding 10 million vehicles, and is characterized by strong performance and efficiency, so converting it to a fully electric car is an important step for Ford in light of the warnings of declining profits, where the company decided to mix Between performance and efficiency in a single battery-powered package, to compete with Tesla, which holds the largest share of the electric car market.
The Ford Mustang Mach-E is the first car to be announced by Ford's Team Edison team to develop and convert it into fully electric vehicles - but it's not just the first electric Mustang, but also the first SUV.
The new Mustang electric model Mach-E is expected to reach dealers in the fall of 2020, starting at $ 43,895 for the Select Select model and up to $ 60,500 for the GT model.
Here are the top five new features in the Ford Mustang Mach-E electric car:
1- Doors without handles:
The first thing you will notice about the new Mustang Mach-E is that it does not have door handles, as there are no electronic handles that pop up on the body as in competing electric cars such as: Tesla Model S, or Jaguar I-Pace. Instead, Ford took a different approach.
The doors of the Mach-E can be opened via electronic buttons located at the top of the B and C pillars of the car.Once pressed, the engine door opens about 4 inches, and the front doors have elegant black pull handles combined with the window frame, to help the driver and front passenger pull Their own door.
But at the back there are no handles at all, but the doors open by pushing the buttons, and then rear-seat passengers lock their fingers in a small opening to pull the doors.
"Most of the people in the back seat are children, so there's no need for extra pull handles," says Gordon Platto, director of the interior and exterior design of the Mach-E.
According to Ford, traditional door handles are a thing of the past, and the electronic buttons give the Mustang a unique and modern feature that you won't find in many competing cars.
Owners will also be able to use their smartphones to unlock the Mustang Mach-E, where the phone can be considered a key to the car, a key new technology for Ford.
2- Tech tray feature:
These seem to be small details, but many carmakers ignore that their customers have smartphones and want to place these devices somewhere other than a phone holder that doesn't support wireless charging.
In the Mach-E, Ford added a new feature called the Tech Tray, where the phone can be installed and supports wireless charging.
3- Distinct information system:
The Mach-E has a 15.5-inch screen that dominates the dashboard, and it gets a lot of attention, perhaps because its position and vertical position are similar to those of the Tesla Model S. With a more intuitive user interface.
The infotainment system is also connected to the cloud, allowing it to view real-time traffic on the go, and has an intelligent voice assistant - not yet named by Ford - activated by alert words like “OK Ford”; and allows users to create profiles , And learns user behavior and habits over time.
4- Interior Design:
The Mach-E will offer a variety of interiors that vary by level, but regardless of the model, they are not based on animal skins. "Brittany Moss, Ford's color and materials designer, said: On animal skins, this is the right decision for the type of client we're trying to lure. ”
Ford relies on leather materials bearing the name faux leather It is among the best synthetic leather, as I used it in the steering wheel, and it looks good, a bit elegant
5. New feature in front box:
The electric cars have free space under the front cover of the front, thanks to the reliance on batteries, and although the Mach-E does not have the largest free space compared to competitors; but it is not the smallest either.
Ford has incorporated another innovative feature in the Mach-E, where under the front cover of the car is a free space of 5 feet / cubic.This space is designed to contain at least one piece of luggage, but it is not covered with a cloth cover, and there are drain holes at the bottom, what That means you can move ice packs in it, which helps a lot on camping trips.
Other Additional Item:
Just above the steering wheel is a driver monitoring system, which may be useful for Ford's future plans to introduce a self-driving system.