Facebook will launch a new publishing platform in the United States in the coming months that will allow freelance editors and journalists to target and capitalize on their business through email press releases and various websites.
Facebook is in the process of testing its new free publishing platform with a small group of freelance writers. This includes tools for journalists that allow them to create real websites in addition to newsletters.
By incorporating writers, journalists, and other types of professional expert sites, content can be published outside of text, for example b. Live video and story updates.
Facebook hopes to give authors the ability to create product groups through its platform and provide authors with metrics for content effectiveness.
Recently, more and more writers and journalists have joined email newsletters to encourage editorial freedom. This also allows them to abandon the advertisement-based business model that is in decline.
The competition between Substack, Medium, and Revue recently acquired by Twitter has increased the competition and allowed content producers to try out a range of free and paid email newsletters to attract potential readers.
The company said: The new Facebook platform is integrated into Facebook Pages that allows authors to generate income through subscriptions. Authors can also create groups that engage with readers.
Last month, the world's largest social network pledged to invest at least $ 1 billion in journalism over the next three years after the Australian government banned it over the payment of fees for media content.
About four years ago, Facebook began investing in incubator programs, products, and activities designed to help news companies (especially local governments) create a sustainable source of income.
A separate feature called "News" was also created for a dedicated news section on its platform as it worked with several of the current news companies.
This pandemic has caused many well-known journalists to leave news companies to open newsletters or websites, and technology companies are now moving in this direction.
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| Facebook is preparing to launch its newsletter product |