In a move set to send shockwaves through the budget smartwatch market, Nothing's sub-brand CMF has officially unveiled the CMF Watch 3 Pro. Defying expectations of what sub-$100 wearables can offer, it packs premium features like built-in GPS, a vibrant AMOLED display, and a staggering claimed battery life of up to 60 days – all for an astonishing $79.
This isn't just an incremental update; it feels like CMF is declaring open season on the budget segment. The standout feature is undoubtedly the Bluetooth Calling GPS. Yes, you read that right. For under $80, users get the freedom to leave their phone behind during runs or walks while still tracking routes accurately and staying reachable via calls directly from the wrist. This level of functionality is typically reserved for watches costing significantly more.
Complementing the GPS is a bright, crisp 1.96-inch AMOLED display. This promises deep blacks, vivid colours, and excellent outdoor visibility – a massive leap over the LCD screens common in this price bracket. It provides the perfect canvas for watch faces and notifications.
The battery life claim is perhaps the most eye-catching. CMF states the Watch 3 Pro can last up to 60 days on a single charge in "typical usage mode" or a still-impressive 12 days in "heavy usage mode" with features like Bluetooth calling and the always-on display active. While real-world testing will be the ultimate judge, even achieving half the maximum claim would be exceptional at this price.
Key Specifications & Features:
- Display: 1.96-inch AMOLED (410 x 502 resolution)
- GPS: Built-in Bluetooth Calling GPS
- Battery Life: Up to 60 days (Typical Mode), Up to 12 days (Heavy Mode)
- Health & Fitness: Over 110 sports modes, 24/7 heart rate monitoring, blood oxygen (SpO2) tracking, sleep monitoring, stress tracking
- Durability: 5ATM water resistance (swimming-ready)
- Connectivity: Bluetooth 5.3
- Design: Metallic middle frame, rotating crown, interchangeable straps
- Smart Features: Notifications, music control, weather, find my phone, voice assistant support
- Compatibility: Android & iOS
CMF is also emphasizing personalization. The watch features a metallic middle frame for a more premium feel than its plastic predecessors and comes with interchangeable straps. It launches in three distinct colorways: Dark Grey, Light Grey, and a vibrant Orange.
Ready for a pop of color? The eye-catching Orange variant of the CMF Watch 3 Pro is available for pre-order now:
https://us.nothing.tech/products/cmf-watch-3-pro?Colour=Orange
Priced at $79, the CMF Watch 3 Pro isn't just competitive; it's potentially disruptive. It forces a reevaluation of what consumers should expect from a budget smartwatch, offering core premium features like GPS and AMOLED that were previously unthinkable at this price point. While build quality and software polish compared to established giants remain to be thoroughly tested, the sheer spec sheet for $79 makes the CMF Watch 3 Pro one of the most intriguing and potentially game-changing wearable releases of the year. Pre-orders are open now via Nothing's website, with availability expanding to other retailers soon. The budget smartwatch bloodbath just got a lot more interesting.
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