BenQ Unleashes the BR9708: A 4K Laser Powerhouse for Immersive Attractions

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BenQ Unleashes the BR9708: A 4K Laser Powerhouse for Immersive Attractions


The world of experiential entertainment is about to get a significant upgrade. BenQ, a global leader in visual display technology, has officially launched the BR9708 4K Laser Simulation Projector across the European market. This isn't your average boardroom projector; it's a specialized tool engineered to build worlds, crafted specifically for the demanding environments of escape rooms, theme parks, museums, and other immersive attractions.

For operators in these industries, creating a seamless and believable experience is paramount. The BR9708 appears to be BenQ's direct answer to that challenge, packing a serious visual punch with professional-grade features that were once the exclusive domain of prohibitively expensive solutions.

A Visual Feast: 4K Clarity and Cinematic Colour

At the heart of the BR9708 is a stunning 4K UHD (3840 x 2160 pixels) resolution, ensuring that every detail is rendered with pin-sharp clarity on massive screens. The native 16:9 aspect ratio is perfect for modern digital content, while a staggering 3,000,000:1 contrast ratio delivers deep, inky blacks and bright, vibrant whites, adding depth and dimension to every scene.

Perhaps the most compelling feature for creative professionals is its exceptional colour performance. BenQ states that the BR9708 covers 100% of the DCI-P3 colour gamut, the same standard used in digital cinema. This means the colours you project are rich, realistic, and incredibly vivid, pulling audiences deeper into the narrative. BenQ confidently claims it offers “the colour performance of high-end projectors at a fraction of the cost of competing solutions,” a potential game-changer for smaller attractions working with tighter budgets.

You can explore the full technical specifications on the official BenQ BR9708 product page.

Designed for Flexibility and Ease of Use

Understanding that no two installations are the same, BenQ has equipped the BR9708 with exceptional flexibility. It features an interchangeable lens system with a versatile throw ratio of 0.15 to 1.6. This allows operators to project a massive 300-inch image from a very short distance or set up the projector much further back from the screen, adapting to virtually any room layout.

Setting up the perfect image is also simplified. With automatic 2D keystone correction and motorized focus, aligning a crisp, rectangular picture—even if the projector is placed at an angle—becomes a quick and effortless process. This saves valuable time during installation and maintenance.

Built to Perform: Laser Longevity and Quiet Operation

Durability and reliability are non-negotiable for attractions that run for hours on end. The BR9708’s laser light source is a key advantage here. It delivers a bright 2,600 ANSI lumens, ensuring the image holds up even in environments with ambient light. More importantly, the laser engine has an estimated lifetime of 20,000 hours. Based on typical use, that translates to years of operation without the need for a bulb replacement, drastically reducing long-term maintenance costs and downtime.

Furthermore, BenQ has designed the BR9708 to be a silent partner in immersion. Operating at just 30dB, it runs quieter than a whisper-quiet library. This ensures that the projector’s fan noise won’t break the spell of a carefully crafted audio landscape, making it ideal for hushed exhibitions or tense escape room scenarios. The unit lacks integrated speakers, a deliberate choice that encourages connection to a dedicated, high-quality external sound system for a truly professional audiovisual experience.

For those integrating the projector with gaming systems or interactive media, the low 17.9 ms input lag (at 4K@60Hz) via its HDMI (ARC) port is a welcome feature, ensuring responsive and lag-free interaction.

Availability and Pricing

The BenQ BR9708 is now available for purchase through specialized retailers. In the UK, the projector is listed for £4,659 at retailers like Jacks Golf Sims. For customers in various EU countries, it is available for €6,499 at VisuNext.

This model is distinctly positioned for commercial simulation use. If you're a home theater enthusiast looking for a 4K BenQ projector for your living room, the company's W2720i model is a fantastic alternative to consider, which you can find checking its current price on Amazon.

With the BR9708, BenQ is powerfully bridging the gap between professional-grade performance and accessibility, empowering more creators to build breathtaking and unforgettable immersive experiences.


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