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| The new Rokid AI Glasses Style |
Following a standout debut at CES 2026, Rokid is now taking its boldest swing yet at the smart glasses market. The company has announced the worldwide rollout of its Rokid AI Glasses Style, a lightweight, screenless pair of smart glasses banking on the idea that the best AI is the kind you hear, not see. Starting later this month, the glasses will be available globally from $299, challenging incumbents like Meta with a focus on prescription eyewear and an open AI ecosystem.
Designed to Disappear: Specs Focus on Weight and Vision
The most striking departure from Rokid’s own AR lineup and competitors’ products is what’s missing: there’s no heads-up display (HUD) or micro-display at all. The AI Glasses Style forgo visual overlays, instead relying on voice interaction, audio feedback, and a capable camera for AI-powered tasks.
The specs tell the story of a device built for all-day wear:
- Weight: At just 38.5 grams, they undercut many camera-focused smart glasses, including popular models from Meta.
- Camera: Features a 12 MP Sony sensor capable of 4K video and continuous video clips of up to 10 minutes.
- Battery Life: A dual-chip architecture helps achieve up to 12 hours of typical use.
- Design: The frames look like conventional eyewear but are packed with tech. A key selling point is being “prescription-first.” Buyers can upload their prescription for custom lenses (supporting up to ±15.00D) and even opt for photochromic lenses that darken in sunlight.
This approach positions the Style glasses as everyday vision correction that happens to have powerful AI built in. You can explore the full design and prescription process directly on Rokid’s official product page.
An Open AI Playground in Your Frames
Under the hood, Rokid’s dual-chip design efficiently separates low-power always-on functions from heavier AI processing. But the bigger story is software. Rokid is pushing an “open AI ecosystem,” a clear contrast to walled-garden assistants.
Instead of one built-in AI, the glasses can connect to multiple models and services, including:
- ChatGPT and other GPT-based assistants
- Leading LLMs like DeepSeek and Qwen
- Online services such as Google Maps for navigation and Microsoft’s translation stack for real-time conversation translation in dozens of languages
A simple “Hey Rokid” voice command activates features like live translation, meeting transcription and summarization, object recognition for the visually impaired, and audio navigation prompts delivered through open-ear speakers. The lack of a display means there’s no need to tether to a phone screen constantly, contributing to the lightweight design and extended battery.
A Direct Challenge to the Mainstream
Rokid’s move strategically pressures Meta’s Ray-Ban smart glasses segment. The Style glasses launch at a notable $80+ price advantage in many markets while promising longer recording times, a lighter frame, and support for a wider range of AI models.
The trade-off? You won’t get the fashion-brand cachet of a Ray-Ban collaboration or a bundled charging case. Rokid is betting that for a growing number of users, practical benefits like price, prescription support, and AI flexibility will win over brand name.
The Rokid AI Glasses Style are set to begin shipping later this month. For those ready to pre-order or purchase, they will be available through Rokid’s global site and major online retailers, including Amazon.
Sources: Global.rokid.com, Amazon.com